ALL EPISODES

Why Your Most Expensive Staff Should Handle Reporting

with Justas Malinauskas, Founder of Whatagraph

In this inaugural episode, you’ll learn why assigning junior staff to client reporting could be costing your agency 40+ billable hours weekly, plus the hidden impact on client trust and retention. Justas Malinauskas reveals the counterintuitive reporting strategies that helped one agency boost retention by 40% in a single quarter, including the “show zeros” technique that drives automatic upsells. You'll also discover the three critical mistakes agencies make when implementing reporting systems and why weekly updates outperform monthly reports for maintaining strong client relationships.